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Untitled Document
Attention: Navon 1977
This experiment asks participants to look for a particular large or small scale letter to identify which are more easily recognised.
     
Authors   Navon D.
     
APA Classification   Attention (2346)
     
Keywords   Processing global and local features, Interference of global vs local visual cues, Auditory discrimation, Visual detection responses, Response latency, Visual discrimination, Visual Field
     
Summary   This experiment asks participants to look for a particular letter (presented either as a large letter composed of other letters, or as the letters that make up the larger letter). For example, if the target were "a", both of these would be permissible:

The experiment hopes to show that large-scale letters are recognized more quickly and easily than the smaller-scale letters that make them up.

Note that this particular experiment does not exactly replicate experiment 3 of Navon's paper, which involved H and S as targets. Subjects there were asked to report whether they saw an H or an S at a particular level (global or local) and the item of interest was how much the opposite target at the other level interfered with processing the actual target.

Background:

There are many different theories to explain how features and figures interact to produce visual perception. The Gestalt view is that all features are perceived and integrated at once. This view, however, is not consistent with the finding that people extract more information from images the longer they view those images. The interaction between top-down and bottom-up processing is not entirely clear.

The aim of this experiment was to show that the perceptual system processes every scene starting with the global features and progressing to the local features that compose them. In order to get at this processing, Navon attempted to find figures for which the global-local relation was immediately apparent. The letters composed of other letters were ideal because they were easily constructed and recognized as well as having hierarchically obvious features.

The experiment succeeded in showing the effect that global features take precedence over local features in speed of perception
     
Platform E-Prime v1.1 SP3 / 1.1.4.1
   
Base Hardware Requirements - Microsoft Windows 2000/XP - Pentium Processor 1GHz or higher - 512MB RAM or higher - 4X AGP Video with 64MB RAM or higher - Sound Blaster LIVE! Sound Card - CD-ROM - USB or Parallel Port - Serial Port** - Internet Connection ** For use with the PST Deluxe Serial Response Box.
   
Citation Navon (1977). Forest before trees: The precedence of global features in visual perception. Cognitive Psychology, 9, 353-383.
   
Cited in Cognitive Psychology
   
Abstract The idea that global structuring of a visual scene preceded analysis of local features is suggested, discussed, and tested. In the first two experiments subjects were asked to respond to an auditorily presented name of a letter while looking at a visual stimulus that consisted of a large character (the global level) made out of small characters (the local level). The subjects' auditory discrimination responses were subject to interference only by the global level and not by the local one. In Experiment 3 subjects were presented with large characters made out of small ones, and they had to recognize either just the large characters or just the small ones. Whereas the identity of the small characters had no effect on recognition of the large ones, global cues which conflicted with the local ones did inhibit the responses to the local level. In Experiment 4 subjects were asked to judge whether pairs of simple patterns of geometrical forms which were presented for a brief duration were the same or different. The patterns within a pair could differ either at the global or at the local level. It was found that global differences were detected more often than local differences.
   
Catalogued From   STEP (System for Teaching Experimental Psychology)

http://step.psy.cmu.edu/scripts/Attention/Navon1977.html (external link)
   
Script Name http://step.psy.cmu.edu/scripts/ZipFiles/Navon1977.zip
http://step.psy.cmu.edu/scripts/ZipFiles/globloc.zip
   
     
Catalogue Record Modified   17/11/2005
     
Record Modified By   Dipl.-Psych. C. Rebetez
     

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